EvenMORE For You

Tokens are on the Move!

Inbox alert: A prepaid Visa or Mastercard could arrive in your inbox soon.

Showing appreciation to team members is one of 2025’s priorities. That’s why our new Tokens of Appreciation program is launching now so early in the year. 

The evolved program no longer requires a login or shopping via an online catalog to redeem your Token rewards. Instead, team members automatically receive a prepaid $100 Visa or Mastercard once a certain number of Tokens is reached. 

What about my existing Tokens?

All existing Tokens have been migrated to the new Rewards platform. If you have qualifying Tokens in your account, you will receive a gift card via email. Distribution begins at the end of February. 

How do I access my prepaid gift card?

An email with the subject line: Tokens of Appreciation, sent from Crossroads Hospice & Palliative Care via PerryandClay@CrossroadsHospice.com. Simply click the green “Get Now” button to access your prepaid card.

Please keep in mind that you are appreciated very much and this is just one small way Crossroads is demonstrating that to you this year.

Help Desk

If you have difficulty accessing your card, please contact Customer Service by emailing help.rybbon.net. You can also find a link at the bottom of the Tokens of Appreciation email.

Unseen Forces

Invisible Forces That Shape Your Experience at Work

By Danny Gutknecht
What do believe about work? What do you tell yourself about your boss? How do the stories you write make you feel?

If you find yourself constantly unhappy, irritated or not feeling appreciated enough to go the extra mile—it’s not because you’re not smart enough, not disciplined enough, or because of your boss. Most of the time, it’s because you’re playing by rules you didn’t even choose—rules built from invisible models you’ve been carrying your whole life. And until you see them, you’ll keep losing a game or stay in a rut.

What happens when we challenge our own assumptions? What if your biggest obstacle at work isn’t lack of discipline or motivation—but an invisible belief that you didn’t even realize was shaping your actions?

Let’s say you believe, deep down, that you’re not that motivated. If that’s your narrative, then soon your attitudes and feelings will adhere to this narrative and before long, everything gets interpreted through that lens. You pull off a big project? “Well, that was just luck.” You struggle to focus? “See, I’m lazy.” Even success doesn’t change the model—it just gets rewritten as an exception to the rule.

Take productivity. The hidden narrative and attitude many people have is:

• Productivity = hard, frustrating, unnatural
• Work = a grind
• Effort = exhausting

No wonder so many people can’t sustain high performance. It’s challenging to try to force ourselves to do something we subconsciously see as painful. 

And these aren’t just narratives we consciously agree with; they’re deeply embedded assumptions built from past experiences - they are models. And the trickiest part? They operate in the background, filtering everything we see and do.

Famous Swiss psychiatrist Carl Jung once said, “Until you make the unconscious conscious, it will direct your life and you will call it fate.”

So, what happens if you start looking for these limiting models? What if you could change, the easiest models in your life? If we see productivity as engaging, rewarding, even fun – work might not drain you—but could energize you? You might, stand out. You might answer the calling you chose to pursue.

Let’s be clear, this article is only using productivity as an example because we are talking about work. But really, this is about your life. Your time, and leaning into the limited time we have.

The real work isn’t your job, it’s your experience. A career isn’t about reaching the finish line. It’s about seeing how much of yourself you’re willing to bring to the work before it’s done. That’s how you change and grow, that’s how you change the world – it starts with yourself.

Central Referral Office Opens

Admissions Specialists are in Place

The creation of the new Central Referral Office was one of Crossroads’ first priorities after becoming a more streamlined company with fewer site locations last fall.

Based in Northeast Ohio, Crossroads’ new Central Referral Office is up and running in less than six months after a successful pilot period in May showed immediate positive outcomes.

Handling patient admissions with more urgency was a key driver behind the new centralized admissions management direction for Crossroads, according to Crossroads Senior Vice President of Operations Terri Doughty.

Fast and Responsive to Referral Sources

Maintaining trust and partnership with our referral sources is critically important, according to Terri. “In admissions we need experts who understand eligibility for hospice and the Medicare Hospice Benefit.” There is little room for errors and the pace is steady and sometimes brisk.

Terri said Clayton Farmer asked her to assemble an All-Star Admissions Team and she believes she has the correct players in place with some openings that will draw top talent to Crossroads.

Terri noticed the concept of the Central Referral Office wasn’t instantly popular at Crossroads, however she does want to remind team members that the goal is to free up the time of Crossroads professionals, including many social workers and case managers who spend substantial time on admissions, which has pulled them away from other important duties.

An All-Star Admissions Team

Terri led the team that created the new Central Referral Office and is at the helm of all referrals and admissions in a day-to-day capacity. As the top leader, Terri is responsible for clinical coordination and training to overcome clinical barriers. 

Our new Admissions Manager Tristan West, RN reports directly to Terri. Tristan’s role is new to Crossroads but critical to the Central Referral Office’s operations as she is responsible for training and direct supervision of all admissions assessment nurses.

Christine Vincent is the corporate liaison to the sites and the Executive Directors and Della Miller oversees all Intake Coordinators and Registration Representatives. Brian Webb completes Terri’s leadership team overseeing Provider Relations and marketing training. 

Eventually, after some vacancies are filled, each site will also have its own Registration Representative and dedicated intake coordinators reporting to Della. It is anticipated that the Registration Representatives will make five to six admissions visits a day to facilitate consent signing and to educate referral sources and families on the Medicare Hospice Benefit. 

Currently, the Central Referral Office is open Monday through Friday from 8:00 a.m. to 10:30 p.m. Eastern. Soon, with increased staffing, the goal is for the office to be open seven days a week from 8:00 am to 10:30 pm.